Serums are an important part of any skincare regime. Most are used to deliver a potent shot of ingredients to the skin, with the aim of achieving something specific. In other words, they are an effective way to address a particular skincare concern. There are a huge range of different types available, including anti-ageing, hydrating, brightening, exfoliating and clarifying. Most serums are clear, gel-based or liquid. They tend to have a lightweight consistency that makes them ideal for layering with other complementary products.
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