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Serums and Gels

Serums are an important part of any skincare regime. Most are used to deliver a potent shot of ingredients to the skin, with the aim of achieving something specific. In other words, they are an effective way to address a particular skincare concern. There are a huge range of different types available, including anti-ageing, hydrating, brightening, exfoliating and clarifying. Most serums are clear, gel-based or liquid. They tend to have a lightweight consistency that makes them ideal for layering with other complementary products.

Ask the dermatologists
WHEN SHOULD I USE A SERUM?
Ask the dermatologists
WHEN SHOULD I USE A SERUM?
  • "If you’re using a serum, it should always be applied to your skin after cleansing, and before moisturising. Different serums address different skincare concerns, and are intended for use at different times. For example, vitamin A serums should only be used at night; vitamin C serums are recommended for use during the day."
MOST POPULAR Serums and Gels PRODUCTS
BROWSE

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